Work —

Jo Soh work

TBFI is an incubation programme customised for the needs of early-stage companies operating at the intersection of fashion/beauty/lifestyle, sustainability and technology. I led the research, creation and execution of the 16-week business mentorin

The Bridge Fashion Incubator (TBFI)

Food & Drink Spread

I was the founder and designer behind the now defunct womenswear label, hansel. hansel was named after my late, beloved Jack Russell Terrier - a stray puppy that my family rescued off the streets of Singapore. Launched at Australian Fashion Week

hansel womenswear

Fitness & News Editorial

Corporate uniforms

hansel corporate commissions

Fashion editorial

hansel media coverage

Interior Spread

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